How Entrepreneurs, Startup Founders, Coaches, and Business Leaders Can Overcome Self-Doubt, Unlock Confidence, Increase Revenue, Build Authentic Personal Branding, Attract Ideal Clients, and Achieve Purpose-Driven Success by Using the Powerful Ho’oponopono Healing Technique to Transform Their Mindset and Business Growth

September 10, 2025 - By 

Introduction: My Biggest Business Block – Self-Doubt and Fear of Not Being Enough

When I first started my business, I was full of excitement and big dreams. I wanted to help people, build a meaningful company, and grow as an entrepreneur.

But reality hit me hard.

I felt stuck in a cycle of fear and self-doubt.

Every day, I asked myself:

  • “What if I’m not good enough?”

  • “What if nobody hires me?”

  • “What if I ask too much and scare clients away?”

  • “What if people think I’m a fraud?”

This fear of not being good enough was like a heavy chain around my mind.

No matter how many business books I read or online courses I took, nothing seemed to fix this.

I was trying to focus on marketing strategies, creating ads, and growing my audience, but the real problem was my inner mindset block.

Until I discovered the ancient Hawaiian practice called Ho’oponopono.

What Is Ho’oponopono?

Ho’oponopono is an easy but powerful method that helps clean negative thoughts and feelings from your mind.

It is built around four simple phrases:

  1. I’m sorry.

  2. Please forgive me.

  3. Thank you.

  4. I love you.

By repeating these phrases regularly, you begin to heal your mind from negative thinking patterns, limiting beliefs, and emotional blocks.

This doesn’t happen overnight. It’s about small daily practices that build real inner strength.

My Discovery Story: How I Found Ho’oponopono and Changed My Business Mindset

I was at a low point in my business journey.

I kept offering huge discounts to attract clients, even when I knew my work deserved more.

  • My pricing felt like a secret shame.

  • I avoided posting about my services on social media.

  • I stayed silent in important networking events.

Then one evening, while searching for mindset tips online, I came across a simple article about Ho’oponopono.

At first, I was skeptical.
“How could saying ‘I’m sorry’ or ‘Thank you’ change my business?” I thought.

But I was desperate for a solution, so I decided to try it.

Every morning, I set aside 5–10 minutes and repeated the four phrases:

  • “I’m sorry for doubting my ability to succeed.”

  • “Please forgive me for thinking I don’t deserve to be seen.”

  • “Thank you for giving me the chance to learn.”

  • “I love myself and my work.”

At first, I didn’t feel much difference.

But after a few weeks, I began to notice a shift.

  • My fear felt lighter.

  • My mindset began to change.

  • I began posting more confidently.

  • I started talking about my services without guilt.

The small daily practice slowly transformed my relationship with myself.

The Turning Point: From Sabotaging Pricing to Attracting Ideal Clients

For a long time, I thought I had to offer low prices to get clients.

But after a month of practicing Ho’oponopono, I realized that fear was holding me back.

Instead of thinking:

  • “Who would pay $500 for my service?”

I started telling myself:

  • “I’m sorry for thinking my service isn’t valuable.”

  • “Please forgive me for fearing judgment.”

  • “Thank you for showing me I can help others.”

  • “I love the chance to serve my ideal clients.”

That’s when things changed.

Clients who understood my value started reaching out.

  • No more chasing cheap leads.

  • No more discounting myself.

One client told me:
"Your honesty and authenticity made me trust you. That’s why I chose to work with you."

My revenue began to grow steadily.

👉 The key insight: Authenticity and healing attract the right audience.

Why So Many Entrepreneurs Struggle with Mindset

Entrepreneurs face unique pressures:

  • The world judges their ideas.

  • Investors may say “no.”

  • Social media creates constant comparison.

Most of us think success is about strategy alone.
But the real secret lies in mindset mastery.

Fear of judgment, imposter syndrome, and low self-worth are mental blocks that stop you from showing up.

Ho’oponopono helps because it:

  • Clears the fear.

  • Rebuilds confidence from within.

  • Focuses you on your purpose, not others’ opinions.

Real-Life Example: Sarah’s Journey From Fear to Freedom

Sarah is a life coach who struggled with the same mindset problems I did.

  • She was afraid to post videos.

  • She kept offering huge discounts.

I taught Sarah how to use Ho’oponopono every day.

After 30 days:

  • She posted her first video confidently.

  • She stopped discounting her services.

  • High-paying, ideal clients started contacting her.

Sarah said:
"Before Ho’oponopono, I was stuck in fear. Now, I show up as my true self. My business is thriving because I’m not afraid to be me."

The Science Behind Why Ho’oponopono Works

Modern research explains why this ancient method is so effective:

👉 When you practice self-compassion, your brain releases dopamine and oxytocin.
👉 This improves your mood, reduces stress, and strengthens focus.

When you say:

  • “I’m sorry”

  • “Please forgive me”

  • “Thank you”

  • “I love you”

You are literally retraining your mind to focus on healing instead of fear.

It’s a practice backed by science and ancient wisdom.

Advanced Ho’oponopono Tips for Business Growth: How to Go Deeper

Once you start practicing the basic four phrases of Ho’oponopono, you can go further to strengthen your business mindset and accelerate growth.

Q1: How can I customize the four phrases for my business challenges?

Instead of using generic phrases, make them personal to your situation.

For example, if you’re afraid of posting your service on social media, say:

  • “I’m sorry for fearing to show my real work online.”

  • “Please forgive me for thinking I’ll be judged.”

  • “Thank you for giving me the chance to share my value.”

  • “I love the opportunity to connect with my ideal audience.”

This makes the practice more powerful because it connects directly to your specific struggles.

Q2: Should I do Ho’oponopono multiple times a day?

Yes, especially at the beginning.

👉 Morning practice sets your intention for the day.
👉 Practice before challenging tasks like calls, proposals, or posting online.
👉 Before bed, reflect and repeat the phrases to release any remaining fear.

Consistency is key. Even 5–10 minutes daily helps.

How Small Acts Lead to Big Business Success

Many entrepreneurs wait for the “big breakthrough” to start feeling confident.

But the real success comes from small consistent actions:

  • Posting one authentic video this week.

  • Saying no to one bad client offer.

  • Asking your first high-value client for a meeting.

Each small win builds momentum.

👉 Just like building a house brick by brick, mastery grows one small step at a time.

Why Mastery Is About Serving, Not Impressing

When you stop worrying about what people think, your business becomes more focused on service.

Instead of asking:

  • “What will they think of me?”

You ask:

  • “How can I help solve this problem?”

Clients appreciate this. They feel your honesty and purpose.

This is what builds long-term trust, authority, and a strong personal brand.

Case Study: From Fear to Purpose-Driven Success

Let me share a detailed case study of Ravi, a startup founder in tech.

The Problem:

Ravi was brilliant at coding and building software, but he was terrified of pitching to investors. He thought:

  • “What if they reject me?”

  • “I’m not confident enough to stand out.”

As a result, his startup stagnated.

The Solution:

Ravi started practicing Ho’oponopono every day:

  • “I’m sorry for thinking I’m not good enough.”

  • “Please forgive me for fearing rejection.”

  • “Thank you for giving me the chance to grow.”

  • “I love the challenge of this journey.”

He combined this with small actions:

  • Practiced his pitch in front of the mirror.

  • Sent his first cold email to an investor.

  • Shared his real startup journey on social media.

The Outcome:

Within two months:

  • An investor responded positively.

  • His confidence grew stronger.

  • Ravi secured a seed investment and began scaling his startup.

👉 This shows that healing your mindset directly affects business outcomes.

The Biggest Myth About Visibility and Authenticity

Many entrepreneurs think:
👉 “I have to look perfect online to attract clients.”

But here’s the truth:
✨ Authenticity beats perfection.

Clients want to see real struggles, real lessons, and a genuine personality.

Ho’oponopono helps you:

  • Let go of perfectionism.

  • Share your real story.

  • Connect deeply with your audience.

This creates long-term loyalty and a powerful personal brand.

How to Journal Your Ho’oponopono Progress

One powerful tip is to combine the practice with journaling.

Each day, answer these simple questions in your journal:

  1. What fears did I face today in my business?

  2. How did I apply the four Ho’oponopono phrases?

  3. What small wins did I have today?

  4. How did I feel afterward?

Over time, this helps you see progress, stay motivated, and build clarity.

👉 Example journal entry:
"Today I was scared to post my service on Instagram. I said: ‘I’m sorry for fearing judgment.’ After posting, I felt lighter and got my first inquiry!"

Why Entrepreneurs Who Master Their Mindset Attract Abundance

Mastery is not about chasing wealth. It’s about aligning your inner world with your external goals.

When you let go of fear, judgment, and comparison, you naturally attract abundance:

  • More ideal clients

  • Better business opportunities

  • Stronger personal and professional relationships

The real power lies in knowing your value, showing up authentically, and trusting the process.

Powerful Action Steps to Get Started Today

If you’re ready to stop self-doubt and build a purpose-driven business, here’s a simple plan:

  1. Find 5–10 quiet minutes every day.

  2. Repeat the four phrases:

    • “I’m sorry.”

    • “Please forgive me.”

    • “Thank you.”

    • “I love you.”

  3. Customize the phrases to your specific business challenges.

  4. Journal daily:

    • What fears came up?

    • How did I practice Ho’oponopono?

    • What small wins did I have?

  5. Take small actions consistently.
    Example: Post one authentic story this week.

Conclusion: The First Rule of Mastery Is Freedom

The first rule of mastery is simple but powerful:
👉 Stop worrying about what people think of you.

When you do, you will:

  • Gain clarity about your purpose.

  • Build true confidence.

  • Attract clients who value your authenticity.

  • Create a business that grows with meaning, not fear.

Ho’oponopono is the key that unlocked my clarity, peace, and growth.

If you’re struggling, start today.
👉 Find a quiet moment.
👉 Repeat the four phrases.
👉 Watch your mindset and business transform.

About Neeti Keswani

This blog is part of the Luxury Unplugged Podcast movement, hosted by Neeti Keswani—where luxury lifestyle meets spiritual wisdom and authentic leadership. Neeti shares practical tools like Ho’oponopono, mindfulness, and authentic branding to help entrepreneurs and leaders balance success with inner peace.

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