by Neeti Keswani | Business Storytelling & Ho’oponopono Coach | Host of Luxury Unplugged Podcast
🌟 Introduction:
If you’ve ever dreamed of earning while you sleep, this blog is your starting point. But it’s not just about passive income — it’s about purposeful income.
In this powerful episode of the Luxury Unplugged Podcast, I spoke with Aaron Richards, a multi-million-dollar online entrepreneur who turned a side hustle into a self-sustaining digital empire.
Whether you’re a creative entrepreneur, freelancer, coach, or side hustler, these 10 questions and answers will help you build not just income — but impact, identity, and inner peace through automation.
🔹 10 Questions Answered by Neeti Keswani: Coaching Perspective on Aaron’s Million-Dollar Lessons
1. What is automated income and why should every entrepreneur care?
Automated income is revenue that comes in whether you’re actively working or not. For my coaching clients, I call this “earning with energetic integrity.” It allows you to serve without burnout. Aaron’s story shows us: once you set up the right systems — funnels, content, affiliate links, digital products — your time becomes expansive, not exhaustive.
2. How do you start building income when you’re still trading time for money?
I always say: start by documenting what you do repeatedly. Aaron began by turning his client process into a course. What do you teach, explain, or guide on a weekly basis? Package that. Sell it once. Deliver forever. That’s the bridge from hustle to freedom.
3. What mindset shift is required to build passive income?
Aaron didn’t just build systems — he built belief. In my work as a Ho’oponopono coach, we clear beliefs like “I must work hard to earn” or “Passive income is greedy.” Your energy must align with abundance. You must feel safe receiving. That’s the real upgrade.
4. What is the biggest mistake people make when trying to automate income?
They chase trends instead of solving problems. Aaron focused on one audience and one pain point. As a business storytelling coach, I teach: clarify your core transformation. If your story doesn’t show how you help people evolve, automation will stall.
5. How do storytelling and branding impact your earning potential?
Deeply. Aaron’s audience connects with his why. When you show up as more than a marketer — when your story becomes a movement — people buy again and again. Automation doesn’t mean detachment. It means deep alignment in how you show up, even when you’re offline.
6. What tech or tools did Aaron use to scale his income?
Funnels, email automation, and evergreen webinars were key. But don’t get lost in tools. The soul of automation is intention. I teach my clients to write sequences that feel like conversations. Don’t automate noise — automate nurture.
7. Can you build automated income without a big audience?
Yes — if your offer is clear and your story is compelling. Aaron started with 300 people. It’s not about going viral. It’s about going deep. I teach, “10 loyal clients > 10,000 passive followers.” Focus on resonance, not reach.
8. What role does spirituality or inner work play in growing income?
Aaron journals, visualizes, and protects his energy. I love this! Your business is an energetic exchange. If you feel overwhelmed, underpaid, or stuck — there’s usually an inner block, not a market problem. That’s where Ho’oponopono transforms hustle into healing.
9. What’s one small action you can take this week to start automated income?
Record a 15-minute audio solving one problem. Upload it to Gumroad or Podia. Share it with 10 people. That’s it. I coach people to start micro — one offer, one outcome, one audience. Small wins compound into million-dollar shifts.
10. What’s the legacy of building automated income with purpose?
It’s not just freedom for you — it’s impact for others. Aaron now mentors people worldwide. Automation lets you serve without scarcity. You free your time, yes — but you also free your voice. And that, my friend, is wealth.
✨ Conclusion:
Automated income isn’t just a financial model. It’s a spiritual and emotional evolution. When done with alignment, it gives you time, purpose, peace — and a platform to uplift others.
So take the first step. Tell your story. Share your gifts. Set up your system. The world is waiting.
💫 About Neeti Keswani
Neeti Keswani is a Business Storytelling Coach, certified Ho’oponopono practitioner, and founder of Plush-ink.com.
She is the host of the globally loved Luxury Unplugged Podcast and author of the bestselling book Live Your Dreams. Neeti empowers spiritual entrepreneurs and creators to scale their identity, impact, and income through personal branding and aligned strategy.
🎧 Listen to Luxury Unplugged Podcast:
Spotify | Apple Podcasts | Google Podcasts
📖 Buy the book: Live Your Dreams
📩 Collaborate or Coach with Neeti: info@plush-ink.com
📺 YouTube Channel: Luxury Unplugged